Book Promotion for Indie Authors
Ebook Deals Today UK has been putting ebooks in front of deal-hunting readers since 2011. We have featured 2,032 books from 1,483 different authors, and those feature pages have been read 4,496,477 times.
If you are an indie author or a small press with a book that is free, discounted, or about to be — this is what we do, what it costs, and how to get a date.
Why a feature here converts
The audience is already shopping
Nobody lands on a free-ebooks site to browse. They arrive intending to download something before they close the tab. You are not interrupting anyone — you are answering the question they came here to ask.
We check your price, automatically
Every listed book’s price is re-checked against the store in the background — 3,066 titles are tracked right now. Readers have learned that when this site says free, it is still free. That trust is what makes them click yours.
The listing outlives the promotion
Your feature page keeps its URL, its cover and its buy links permanently, filed under its genre. Some of the best-read pages on this site are years old and still bringing readers in from search.
Site and social, together
Every feature goes out to the Facebook and X accounts as well as the site.
What you can book
Every booking includes a $5 base price plus the store you want to be featured on. Prices are in US dollars, paid by PayPal.
Giveaway Feature
from $5
For a giveaway or contest rather than a single book — a Kindle, a signed set, a gift card. Featured on the site and the social accounts.
Giveaway Feature →Free Book Feature
from $10
For a book that is free right now on the store you pick. It goes on the Free eBooks page, where readers arrive already intending to download something.
- Kindle +$5
- Kobo +$5
- Apple Books +$5
- Google Play +$5
Premium Book Feature
from $15
For a paid or discounted book — the Ebook Deal of the Day slot. Its own page on the site, plus the social accounts for the store you choose.
- Kindle +$10
- Kobo +$10
- Apple Books +$10
- Google Play +$10
Add-ons
| Add-on | Price | What it does |
|---|---|---|
| Video book trailer | $5 | Your existing trailer embedded on the feature page and pushed to the social accounts. Premium features only — you need to already have the video. |
| Facebook boost | $10 / $20 / $30 | Paid reach on top of the organic post: roughly 420 – 1,100, 740 – 2,000 or 1,800 – 4,700 people by tier. |
A Premium Kindle feature with no add-ons is $15 — the base price plus the store. That is what most authors book.
How it works
- Pick a date. The feature calendar shows what is already booked. Four features per type per day, so popular dates go.
- Send us the book. One form: title, author, your store links, genre, cover, and the date you want. Pay by PayPal at the end.
- We verify and schedule it. We check the store link resolves and, for a free feature, that the book is genuinely free on the day it runs.
- It goes live. Its own page on the site, the listings for its genre, and the social accounts for the store you chose.
The house rules
- Four books per author per month, so one author cannot fill the calendar.
- A Free Book Feature stays on the Free eBooks page for up to three days.
- A free book must actually be free on the store you chose on the day it runs — we check the price automatically. If it is not free, use a Premium feature.
- Book from tomorrow up to about two months ahead.
- Four features per type per date. When a date is full it stops being offered.
Recently featured
Live from the site — these are the most recent features.
Questions authors ask
Which feature should I book?
What happens if my free book is not actually free?
Which stores can you feature?
How long does the listing stay up?
How far ahead can I book?
How do I pay?
Do you guarantee a number of downloads?
Can I book more than one book?
What if I need to change the date?
Ready to book a date?
Pick the feature you want and fill in one form. If you are not sure which one fits, or you want something that is not on this page, just ask — a person reads every message.